We’re proud to announce a collaboration with locally based Lenovo, who become the Club’s Digital Solution Provider and will sponsor the iconic East Bank.
With its UK and Ireland headquarters located less than five miles from the ground, this agreement marks a new chapter for both the company and the club. Hampshire has been home to Lenovo for over 20 years, and this collaboration with Aldershot Town demonstrates the company’s passion and continued commitment to its location community.
Lenovo has a strong history of partnering with sports teams and organisations, including the current partnerships with FIFA World Cup 26™, Formula 1®, the Ducati Moto GP team and the Lenovo Center, which is the proud home of NHL franchise the Carolina Hurricanes.
We are extremely proud to add Aldershot Town Football Club to Lenovo’s illustrious list of sports partners. We look forward to working with them and thank them for their co-operation and commitment to our community.
Stuart Wright, PC & Smart Device Director, and local community engagement lead, Lenovo UK and Ireland, said:
“We’re delighted to have reached this agreement with our local club to sponsor the East Bank Stand and look forward to working closely with the team, fans, local businesses, and the Shots Foundation. We’re looking forward to developing the partnership further in the near future.”
Shahid Azeem, Chairman of Aldershot Town Football Club, said:
We are delighted to announce an exciting new partnership between our organisation and Lenovo, who will be joining us as our official Digital Solution Provider.
This collaboration marks a significant step forward in our ongoing commitment to innovation, community engagement, and delivering the very best experiences to our supporters. Lenovo’s values strongly align with our own, particularly in our shared belief in being a true hub of the community.
With their UK headquarters based locally, Lenovo is more than just a global technology leader; they are part of our community. Their proximity and deep understanding of the region make them an ideal partner to help us grow, connect, and enhance our digital capabilities.
We look forward to a long-term relationship with Lenovo, one that not only transforms how we engage digitally with supporters but also delivers tangible benefits across the wider community.
This partnership is just the beginning. Together, we’ll be bringing new ideas, tools, and opportunities that make a real difference both on and off the field.
Mark Butler, Commercial Manager of Aldershot Town, added:
“We’ve been working closely with Lenovo since the beginning of the year to establish this partnership, and we’re thrilled to see it come to fruition. Everyone at the club is delighted to welcome such a respected and innovative company on board in what is truly a groundbreaking deal.
Lenovo has shown tremendous enthusiasm not only in working with us but also in engaging with the wider community. We believe this is just the beginning of a long and successful collaboration.”
About Lenovo
Lenovo is a US$69 billion revenue global technology powerhouse, ranked #196 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimised devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. To find out more visit https://www.lenovo.com, and read about the latest news via their StoryHub.
