Coach Profile

James Rowe

Assistant Manager


Sponsored by: Terry Owens

James was appointed as Assistant Manager to Gary Waddock in June 2016. Rowe was previously Assistant Academy Director at West Ham United, after forging a prolific record as a pacy striker with Histon, Canvey Island, Leamington, Leiston and AFC Sudbury. The 32 year-old UEFA A-Licence-qualified coach has also worked in the Birmingham City Academy for three years and as a coaching advisor to the Premier League – for whom he provided technical reports on Academy teams across England and Europe – and holds a Masters of Research Degree in Sports Science from Nottingham Trent University. He is currently studying for a Master in Coaching degree at the Johan Cruyff Institute in Amsterdam, alongside eight elite coaches and athletes across a range of sports from around the world.